Test with the market, not just one buyer
Tacity can build a panel of composite twins of a whole role, such as finance leads at mid-sized food manufacturers, grounded in real people in that role. Run your demo deck, landing page or Figma prototype past the panel and see where it lands, where it stalls and what worries them, before real buyers see it.
Updated 7 November 2026
What you can test
- A demo deck: which slides land, where people stop, and which questions come too late.
- A landing page: whether the headline is understood and where people hesitate.
- A Figma prototype: whether people find the main action and what they don’t understand.
What you get back
Each member of the panel reacts, and the reactions roll up into a few themes: what worked, what to watch, and the risks, each pinned to the part of the deck, page or prototype it’s about.
How it differs from a twin of one person
A twin of a real person is built from evidence about that person. A panel is built from people in a role, so it shows how a market is likely to react, not one buyer. Both are simulations and labelled as such.
Questions
Are panel members real people?
No. They are composite twins: simulations of a role, grounded in real people in that role, not any one individual.
Does this replace user research?
No. It’s a fast first pass so the first real people you show it to see a better version.
What roles can a panel cover?
Any customer-facing buying role your team sells to, such as CFOs, operations leaders or IT heads in a given market and company size.
Practise your next meeting with the people in it.
A 30-minute walkthrough with a live practice call on one of your own accounts.
Priced in US dollars by team size. We’ll quote on the call.